Since the early days of mobile messaging, providers have continually expanded and improved texting features to enhance communication. First, there was the Short Message Service (SMS) standard, which supports plain text. Then came the Multimedia...
Rich Communication Services (RCS) is the latest and most sophisticated medium for modern text marketing campaigns. It allows you to send branded...
Rich Communication Services (RCS) is the next leap forward in texting technology, and it’s on the path to becoming the mobile messaging standard. Up...
It’s hardly a secret that text messaging reigns as the preferred form of communication around the world. In fact, 91% of consumers say they’d like to...
They say a picture's worth a thousand words — and when that picture is delivered to customers via Multimedia Messaging Service (MMS), it may also be...
Once a year, shoppers across the nation get ready for an epic day of discounts, deals, and doorbusters. Black Friday is America’s biggest, busiest...
New digital marketing strategies might make waves every now and then, but few have the staying power of SMS and email.Both are considered gold...
In the US, nearly 97% of adults own a cell phone. That fact alone is great news for SMS marketers — but what’s even more interesting? 15% of those...
SMS is one of the most powerful ways to market your business. Consumers constantly check their phones to stay connected to the people and things they...
The verdict is in: No form of communication is as convenient and effective as texting.