Having a Privacy Policy is Essential for Registration

Key Takeaways

• To become a verified message sender, your policy MUST explicitly state that personal information will not be shared or sold to third parties for marketing or promotional purposes.
• Include key elements that address consent and opt-out instructions.
• Text-Em-All cannot provide legal advice to its users. If you need assistance, please consider contacting your legal counsel.

What is the Purpose of a Privacy Policy?

A privacy policy serves several essential purposes:

• Transparency: It informs recipients about how their personal information will be handled.
• Trust: A clear privacy policy helps build trust with your audience by demonstrating your commitment to protecting their data.
• Compliance: Ensuring your privacy policy meets legal requirements helps you comply with regulations such as the GDPR and CCPA. Proof of a privacy policy may also be required to become a registered sender.

Key Elements to Include

Ensuring compliance with text messaging regulations is crucial for protecting privacy and maintaining trust. Here’s a summary of the key elements you should include in your privacy policy to help achieve this:

1. Clearly outline what information you collect and how it is collected. This might include details like names, phone numbers, and message content when users opt into your services.
2. Explain how you use the collected information. For instance, "We use your information to send text messages, manage accounts, and improve our services."
3. Detail your information-sharing practices, specifying with whom you share data and under what circumstances. Emphasize that personal information is not sold or traded and is only shared as required by law.
4. Describe the security measures you take to protect data, such as encryption and secure servers, ensuring the safety of personal information.
5. Inform users of their rights regarding their data, including access, correction, or deletion. Provide contact information for users to exercise these rights.
6. Include opt-out information, explaining how users can stop data collection or communications, such as texting STOP to a specified number or contacting you via email.

Sample Privacy Policy Template

You can search for privacy policy templates online. Here’s a sample template you can customize for your use. This template could be added to an existing privacy policy.

SMS Privacy Policy

Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

If you wish to be removed from receiving future communications, you can opt out by texting STOP, QUIT, END, REVOKE, OPT-OUT, CANCEL, or UNSUBSCRIBE.